Pedrali staged in Amsterdam

Pedrali staged in Amsterdam
Pedrali staged in Amsterdam
Pedrali staged in Amsterdam
Pedrali staged in Amsterdam
The Italian company makes its debut at Workspace Design Show
Pedrali,  the 100% Italian company leader in the production of contemporary design furniture for the contract and residential, takes part for the first time in Workspace Design Show Amsterdam, the international event dedicated to the workspaces of tomorrow, aimed at companies, architects, designers and end users.
From 11 to 12 October, the Italian company presents its latest collections through stand B50 – hall11, located inside the congress and fair centre RAI Amsterdam, in Zuidas district.

The stand is configured as an open space, characterised by three shades of colour that define different settings. This chromatic reference is also echoed in the finishes of the furnishings on stage. Pedrali proposes its vision of work: the workspace is evolving in an increasingly dynamic and multi-faceted manner and furniture is one of the key elements in ensuring its multi-functionality.

The Toa table, designed by Robin Rizzini, takes centre stage in the first setting. Being endlessly modular in length and width and the variety of finishes in which it is offered, it’s the perfect choice for work spaces and it can also be used within different contexts and uses: from living spaces to working environments.
Here fit also the Babila XL armchairs, by Odo Fioravanti, that come with a polypropylene moulded shell made entirely from recycled polypropylene: 50% post-consumer waste and 50% industrial waste.
The setting is complemented by Ypsilon Connect, a functional free standing, sound absorbing space divider designed by Jorge Pensi Design Studio.

Pedrali responds to the strong need for external spaces also in the workspaces by creating an outdoor area in the stand’s central section. This is because companies are aware of the many advantages that greenery brings to the office: when there are outdoor spaces to relax in or when natural elements are introduced into the workplace, satisfaction and productivity increase, maintaining high levels of concentration.
Here fit the Reva Cocoon by Patrick Jouin, together with the Panarea lounge armchair, designed by CMP Design and the Caementum tables by Marco Merendi & Diego Vencato.
Hevea, the pot-holder designed by Victoria Azadinho Bocconi, completes the setting with the Giravolta lamps designed by Basaglia Rota Nodari, characterised by a touch control and three light intensities.

Finally, the third scene features the Buddyhub collection by Busetti Garuti Redaelli, also available in the Buddyhub desk version, both characterised by a perimeter sound-absorbing panel that embraces the upholstery in a sort of enclosed niche.
The workstations are completed by Nym soft armchairs, with steel frame padded with flexible polyurethane foam and swivelling base with return mechanism, and Arki-stool, a barstool with solid oak seat and legs, swivel and with gas lift device to easily change the height.